Health promoters say the media is the most powerful tool of relaying information on the prevention of diseases.
They said this during an orientation workshop for media personalities on Malaria prevention as well as Food safety and Aflatoxins.
Speaking during the workshop media production coordinator for Story Workshop Jessie Puwapuwa says involvement of radio presenters in disseminating health information has proved to be a powerful way of promoting health talks and behavior change among Malawians.
“The radio personality endorsement initiative will complement the initial health programming, hence yielding better results,” Puwapuwa says
She also says the orientation workshop, will assist radio personalities in the promotion of health communication by relaying proper messages to people since the Ministry of Health has launched the Nets distribution campaign.
The treated Nets distribution exercise which is expected to commence on 22 September, 2018 will take place in two phases nationwide.